PROJECT
Knog Blinder StVZO eMTB
PROJECT
Product renders for social media
and e-commerce
PROJECT
Product renders for social media
and e-commerce
CATEGORY
+ Creative direction (CG)
+ 3D visualisation
CATEGORY
+ Creative direction
+ 3D visualisation
CATEGORY
+ Creative direction
+ 3D visualisation
OVERVIEW
Late in 2023, Knog invited us to create a series of stylised photo-real images, specific to the German market for their Blinder Pro.
StVZO (Straßenverkehrs-Zulassungs-Ordnung) stands as the comprehensive set of road traffic regulations governing Germany, covering all aspects of traffic, including specifications for bicycle lights. These regulations meticulously define parameters such as light beam length, projection, and spread. Leveraging real-world, IES-compliant data, we crafted precise photorealistic renderings, faithfully replicating the natural flood and spread of the Blinder Pro through our custom smoke-filled studio simulation.
OVERVIEW
Late in 2023, Knog invited us to create a series of stylised photo-real images for their Blinder Pro, specific to the STVZO market.
StVZO (Straßenverkehrs-Zulassungs-Ordnung) is a set of road traffic licensing regulations that govern everything to do with traffic in Germany, including what sort of bicycle lights are required and allowed for cyclists. The regulations dictate the exact light beam length, projection & spread, which made for one of our most accurate photoreal bike light representations. Working with real world, IES compliant data files, our renders mimicked the natural flood and spread of the Blinder Pro, through our custom smoke-filled studio simulation.
OVERVIEW
Late in 2023, Knog invited us to create a series of stylised photo-real images for their Blinder Pro, specific to the STVZO market.
StVZO (Straßenverkehrs-Zulassungs-Ordnung) is a set of road traffic licensing regulations that govern everything to do with traffic in Germany, including what sort of bicycle lights are required and allowed for cyclists. The regulations dictate the exact light beam length, projection & spread, which made for one of our most accurate photoreal bike light representations. Working with real world, IES compliant data files, our renders mimicked the natural flood and spread of the Blinder Pro, through our custom smoke-filled studio simulation.
OVERVIEW
Late in 2023, Knog invited us to create a series of stylised photo-real images for their Blinder Pro, specific to the STVZO market.
StVZO (Straßenverkehrs-Zulassungs-Ordnung) is a set of road traffic licensing regulations that govern everything to do with traffic in Germany, including what sort of bicycle lights are required and allowed for cyclists. The regulations dictate the exact light beam length, projection & spread, which made for one of our most accurate photoreal bike light representations. Working with real world, IES compliant data files, our renders mimicked the natural flood and spread of the Blinder Pro, through our custom smoke-filled studio simulation.
Direction
Direction
Direction
Direction
Direction
In a rare turn of events, our project demanded a swift shift to CGI previsualization, proving more efficient than traditional studio setups. Originally slated for extensive on location production, including lighting and talent, our goal was to capture the Blinder Pro's StVZO variant in action.
Opting to previs in Cinema 4D, we achieved nearly the entire client vision in stunning detail during preproduction. With only minimal revisions, we achieved the final look exceeding any live capture results while showcasing our CGI expertise, innovative thinking and a cost saving approach.
In a rare turn of events, our project demanded a swift shift to CGI previsualization, proving more efficient than traditional studio setups. Originally slated for extensive on location production, including lighting and talent, our goal was to capture the Blinder Pro's StVZO variant in action.
Opting to previs in Cinema 4D, we achieved nearly the entire client vision in stunning detail during preproduction. With only minimal revisions, we achieved the final look exceeding any live capture results while showcasing our CGI expertise, innovative thinking and a cost saving approach. 
In a rare turn of events, our project demanded a swift shift to CGI previsualization, proving more efficient than traditional studio setups. Originally slated for extensive on location production, including lighting and talent, our goal was to capture the Blinder Pro's StVZO variant in action.
Opting to previs in Cinema 4D, we achieved nearly the entire client vision in stunning detail during preproduction. With only minimal revisions, we achieved the final look exceeding any live capture results while showcasing our CGI expertise, innovative thinking and a cost saving approach.
In a rare turn of events, our project demanded a swift shift to CGI previsualization, proving more efficient than traditional studio setups. Originally slated for extensive on location production, including lighting and talent, our goal was to capture the Blinder Pro's StVZO variant in action.
Opting to previs in Cinema 4D, we achieved nearly the entire client vision in stunning detail during preproduction. With only minimal revisions, we achieved the final look exceeding any live capture results while showcasing our CGI expertise, innovative thinking and a cost saving approach.
In a rare turn of events, our project demanded a swift shift to CGI previsualization, proving more efficient than traditional studio setups. Originally slated for extensive on location production, including lighting and talent, our goal was to capture the Blinder Pro's StVZO variant in action.
Opting to previs in Cinema 4D, we achieved nearly the entire client vision in stunning detail during preproduction. With only minimal revisions, we achieved the final look exceeding any live capture results while showcasing our CGI expertise, innovative thinking and a cost saving approach.
Process
Process
Process
Process
Process
Our triumph with the Blinder Pro StVZO was a direct result of tapping into the formidable power of C4D's updated Pyro system, which delivers notable improvements in viewport speed.
This facilitated swift simulation of smoke's nuanced characteristics – including fuel, combustion, ignition, and dispersion – allowing us to accurately emulate the desired medium for our client's light beam representation.
Our triumph with the Blinder Pro StVZO was a direct result of tapping into the formidable power of C4D's updated Pyro system, which delivers notable improvements in viewport speed.
This facilitated swift simulation of smoke's nuanced characteristics – including fuel, combustion, ignition, and dispersion – allowing us to accurately emulate the desired medium for our client's light beam representation.
Our triumph with the Blinder Pro StVZO was a direct result of tapping into the formidable power of C4D's updated Pyro system, which delivers notable improvements in viewport speed.
This facilitated swift simulation of smoke's nuanced characteristics – including fuel, combustion, ignition, and dispersion – allowing us to accurately emulate the desired medium for our client's light beam representation.
Our triumph with the Blinder Pro StVZO was a direct result of tapping into the formidable power of C4D's updated Pyro system, which delivers notable improvements in viewport speed.
This facilitated swift simulation of smoke's nuanced characteristics – including fuel, combustion, ignition, and dispersion – allowing us to accurately emulate the desired medium for our client's light beam representation.
Our triumph with the Blinder Pro StVZO was a direct result of tapping into the formidable power of C4D's updated Pyro system, which delivers notable improvements in viewport speed.
This facilitated swift simulation of smoke's nuanced characteristics – including fuel, combustion, ignition, and dispersion – allowing us to accurately emulate the desired medium for our client's light beam representation.
Reach out and let's turn your vision into reality
Get in touch about how we can help bring your next creative vision to life 
Get in touch about how we can help bring your next creative vision to life
Get in touch about how we can help bring your next creative vision to life
Get in touch about how we can help bring your next creative vision to life
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